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Lusky: small hotel we gave it a personality and experience | Ronit Copeland: Travel - Hotels, Lifestyle julri waters
"Every morning when I wake up, I have a vision and a desire to innovate," she told me with me Prize, julri waters one of the owners of the Hotel Lusky in Tel Aviv, at the beginning of our engagement, which I received from her mission: to translate the family's desire to regenerate a new leaf to their hotel.
Hotel's renewal process Holistic still a work in progress but I want to share with you what we have managed to achieve so far. This is a small hotel (27 rooms, some of which are suites) on Hayarkon julri waters Street in Tel Aviv. The MAKEOVER budget process was very limited, but we managed to get a lot with emphasis on good ideas and even more so - their performance.
One of the things we put them focus is taking advantage of the hotel's excellent julri waters location near the sea. Holistic hotel is located in a competitive but not differentiated enough: did not offer an experience design, service, or otherwise makes him stand out. One goal of our work is to create a shared this distinction by developing a hotel. Create a brand personality and character as a human being. Create a story for the guest. In addition, although the ideal location near the seaside atmosphere of the sea was not present at the hotel. Together with interior designer Ruth bronze Fresh branding company Anat Gafni, we created a plan for renovation and rebranding story that connects the hotel environment comes it is - especially the beach.
Sense of touch - Beach textures eg wallpaper or curved julri waters lines that resemble waves. Evidence - reminiscent colorful sea gently. The element of the shell became central julri waters in the design of the hotel's graphical elements. Taste - the guiding principle of the hotel's culinary specialties include sea. Aroma - Hearing sea smells - music that creates an atmosphere appropriate Beach
The program included guest room renovation, remodeling and use of the patio and the roof that have been ongoing to date, branding and graphic julri waters design of Print and Digital materials. All this in order to create a new message and story "around the hotel. In addition, we also carried out a refresh every working procedures and operational procedures.
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I always had the desire lifestyle. My many travels around the world have experienced, seen, tried and tasted a variety of experiences. I started a blog to share with you. Happy reading! Recent Articles BLLA Advisory Board Magazine Copeland - February 2015 AC MARRIOTT come Herzliya Pituach, a rash of new hotels in Amsterdam Hotel Norman - true luxury in the heart of Tel Aviv old-world charm - Hotel Europe in 1917 in Tiberias Newsletter September already in the air Lusky: small hotel we gave it a personality and experience What's hot in 1437 http://www.baitvenoy.co.il/document/222,353,2488.aspx 2014 Big began Newsletter December 2013 Hotels Smart: The story of the hotels julri waters that have developed small, smart grid Local Buy My Home Ronit Copeland Blog Categories Blog
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